RIAA Adds Music Streaming to Count Towards Gold & Platinum Awards
This Thursday the the Recording Industry Association of America (RIAA) confirmed that they will be converging streams into the Gold & Platinum (G&P) Program. This means that on-demand audio and/or video song streams will be considered toward the 500,000 (Gold), 1,000,000 (Platinum), and 2,000,000 plus (multi-Platinum) thresholds that are necessary for the G&P’s Digital Single Award certification. With that being said, RIAA will be awarding 11 Gold, 18 Platinum, and 27 multi-Platinum with the new Digital Single Award. The streams that are accounted for are from services like Rhapshody, Spotify,MTV.com, VEVO, Yahoo! Music, YouTube, and more. So we can expect artist like Drake, Eminem, J. Cole, Frank Ocean, Justin Timberlake,Kanye West, Kelly Rowland, Kendrick Lamar, and Rihanna to be awarded with the new certification.